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‘Cotton On’ spins six labels into Brand Junction with megastore opening in December


‘Cotton On’ spins six labels into Brand Junction with megastore opening in December

MAB Corporation has announced that international apparel and accessory label, Cotton On, are joining the team of retailers at the Brand Junction Factory Outlet, Bundoora.

Confirming its growing reputation as the fashion savvy Factory Outlet destination in Melbourne’s north, Brand Junction will broaden its retail offer with six new labels, including:

– Cotton On (Guys and Girls)
– Cotton On Kids
– Cotton On Body
– Rubi Shoes
– Typo (a new stationary store)
– Factorie

The impressive Cotton On Megastore will showcase the five Cotton On Group brands under one roof and in addition, the sixth brand ‘Factorie’ will take up a separate tenancy, another brand under the Cotton On Group umbrella.

Factorie offers affordable fashion for guys and girls and uses raw, natural, materials in their store fit out to create an urban edge and quality in store experience. Factorie offers fashion that nurtures self-expression and individuality for the streetwise.

Cotton On Group Secretary, Ash Hardwick commented, “Brand Junction is a great fit for Cotton On Group brands. We offer fast, affordable fashion and make it accessible to everyone. Our partnership with Brand Junction enables us to reach new customers.”

MAB’s Head of Retail, Peter Feros commented, “We are very excited to welcome Cotton On to the mix of retailers at Brand Junction. We believe the brand’s commitment to providing Australian’s with well-priced quality clothing, accessories and stationary fits in perfectly with the strategic direction of the Brand Junction Factory Outlet.

“Cotton On is one of the fastest growing fashion labels in the country – having Cotton On at Brand Junction will attract many people living and working in the area, particularly students and young families,” he concluded.

Cotton On will launch its mega-store in mid-December, just in time for people to grab their last minute Christmas presents.