Chief Operating Officer David Hall said the website plays a crucial role in MAB’s marketing and communications strategy.
“We are thrilled with the new look website,” said Mr Hall. “It addresses a number of business needs and speaks to a range of audiences.
“In some cases, the website may be our very first impression, so it needs to reflect our brand, reputation and history extremely well.”
The new site offers a range of new features and tools, including easy navigation, clean design and a handy property search function.
In addition, social marketing, email marketing and SMS are all linked to the website. The website is set to include a mobile version to remain compatible with iPhone and Blackberry handsets as well as iPad devices.
“We have a diverse business and a wide range of stakeholders, from government, financiers, suppliers and partners through to prospective purchasers, current customers and investors,” said Mr Hall. “The website is all encompassing.”